Success in a globalised world goes beyond simple English proficiency. Understanding the nuances of the language and how to use it appropriately is essential for negotiating across cultures and building international trust and rapport. This course uses established cultural theories as a framework to guide participants in adapting the English language to bridge cultural gaps using diplomacy and tact. These are the topics: Language for nuance & vocabulary for objectivity: Introduction to the "Cultural Lens" (Iceberg of Culture, Hofstede/Hall). Language for disagreement & formality vs. authority: Power, Hierarchy and Disagreement (Power Distance). Directness vs. tact  & diplomacy: Reading the Context & decoding hidden meanings (Hall’s Context Theory). Navigating silence, turn-taking & small talk: The Art of the Meeting (Monochronic/Polychronic). Framing feedback & vocabulary for success or failure: Risk and Motivation (Uncertainty Avoidance). CSI of a failed negotiation - a group presentation: Putting it together (Applying all learned language strategies to a case study).

If you can manage in English at work but would like to be able to express yourself more accurately and become more self-confident this is the right course for you. In this course you will discuss business-related topics, practise your negotiating skills, read interesting articles from newspapers, blogs etc. and also refine your writing skills. Business English-Kurse werden auf denselben Niveaus angeboten wie allgemeinsprachliche Englischkurse. Wenn Sie bereits über allgemeinsprachliche Vorkenntnisse verfügen, sollten Sie einen Business English-Kurs auf dem entsprechenden Niveau besuchen, da Sie viele Kenntnisse auf den Business-Bereich übertragen können.

If you can manage in English at work but would like to be able to express yourself more accurately and become more self-confident this is the right course for you. In this course you will discuss business-related topics, practise your negotiating skills, read interesting articles from newspapers, blogs etc. and also refine your writing skills. Business English-Kurse werden auf denselben Niveaus angeboten wie allgemeinsprachliche Englischkurse. Wenn Sie bereits über allgemeinsprachliche Vorkenntnisse verfügen, sollten Sie einen Business English-Kurs auf dem entsprechenden Niveau besuchen, da Sie viele Kenntnisse auf den Business-Bereich übertragen können.